Parenting is no easy task, but Stridepost hope to help parents and children manage and organize their lives more efficiently. Visual Compass created an animation to help share this new app with the world and explain all the benefits. The style was aimed at attracting the inner-child in all of us.
Keys to Success: Creating vector-base animations allowed for design work to be repurposed into new media. Fun and engaging characters in real situations offered further appeal and charisma to attract future users.